Your search found 260 record(s)
Results are sorted by year, the most recent publications appearing first. To change to an alphabetic sort, or a shorter format without abstracts, use the drop list at the top of the page.
1. Austin, Don; Malthouse, Edward C. "The law of annual halving : getting lapsed donors back faster makes a difference". NonProfit Times vol. 23 (15 September 2009) p. 14.
Abstract: Proposes that for nonprofits, the probability that a donor will give again is cut in half for each additional year in which the donor has been inactive. The authors advise that fundraisers should focus their efforts on donors who are more recently lapsed, since there will be a stronger likelihood of returning them to active donor status.
Subject File Number: 743
Subject/descriptor: Fundraising--donor relations; Fundraising--techniques; Fundraising--individual solicitation
Location: New York
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2. Barrett, William P. "The library, the loo and the fossils". Forbes vol. 184 (21 September 2009) p. 74, 76.
Abstract: The scope and nature of naming opportunities have broadened in recent years. Traditionally, donor names were bestowed on buildings or other capital projects. Now donors can be immortalized for much smaller gifts. Some unusual examples include flower beds, bathrooms, and dinosaur bones.
Subject File Number: 743
Subject/descriptor: Fundraising--donor relations; Fundraising--individual solicitation
Location: New York
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3. Burton, Heather. "A handshake and a smile". NonProfit Times vol. 23 (15 April 2009) p. 12.
Abstract: Advice on word-of-mouth marketing and relationship-building as fundraising techniques.
Subject File Number: 743
Subject/descriptor: Fundraising--donor relations; Fundraising--individual solicitation
Location: New York
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4. Collins, Mary Ellen. "Keep your campaign aim true". Currents (April 2009) p. 32-5, 37-8.
Abstract: Various college development leaders discuss how they are managing during the current recession, and what adjustments they are making to their campaign plans.
Subject/descriptor: Fundraising--alumni; Capital campaigns; Fundraising--donor relations; Fundraising--higher education
Location: New York; DC; Cleveland; San Francisco; Atlanta
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5. Collins, Mary Ellen. "The right connection". Advancing Philanthropy vol. 16 (January-February 2009) p. 28-32.
Abstract: Tips for recognizing donors in a meaningful way.
Subject/descriptor: Fundraising--donor relations; Fundraising--techniques
Location: New York; DC; Cleveland; San Francisco; Atlanta
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6. Collins, Mary Ellen; Lagasse, Paul. "Uh oh! How to turn mistakes into valuable learning opportunities". Advancing Philanthropy vol. 16 (July-August 2009) p. 16-27.
Abstract: Addresses some of the more common missteps that can take place in a development office, and how to handle and learn from these situations. Includes insights from various nonprofit leaders on what to do and what not to do during a crisis.
Subject/descriptor: Fundraising--administration; Fundraising--donor relations
Location: New York; DC; Cleveland; San Francisco; Atlanta
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7. Cramer, Bob. "Using social media to advance your goals". Nonprofit World vol. 27 (January-February 2009) p. 20-1.
Abstract: Discusses how nonprofits can engage their supporters and donors through online social media, such as MySpace, YouTube, or Facebook. Includes a basic glossary of social media terms.
Subject File Number: 676
Subject/descriptor: Internet; Fundraising--donor relations; Computer technology; YouTube
Location: New York
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8. Donovan, Karen. "Driven to defy donor intent?". Trusts & Estates vol. 148 (March 2009) p. 58-9.
Abstract: Discusses concerns regarding donor intent that emerged when Brandeis University announced the sale of its art collection valued at $350 million. Various legal experts share their views on donor restrictions and the enforcement of them.
Subject File Number: 580
Subject/descriptor: Individual giving--law and legislation; In-kind contributions; Laws regulating philanthropy; Fundraising--donor relations; Brandeis University
Location: New York
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9. Fisk, Robin. "New strategies for segmentation". FundRaising Success vol. 7 (October 2009) p. 46, 48.
Abstract: Tips for fundraisers on expanding their segmentation strategies to encompass more than just demographic and transactional data. Other possible areas to consider include nontransactional activity and channel preference.
Subject File Number: 743
Subject/descriptor: Fundraising--donor relations; Fundraising--individual solicitation; Fundraising--techniques
Location: New York
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10. Hall, Holly. "Longevity's new appeal". Chronicle of Philanthropy vol. 21 (26 March 2009) p. 25-6.
Abstract: Explores the advantages reaped by fundraisers who maintain a long tenure with their organizations. Longtime fundraisers find that they have stronger relationships with donors and a greater ability to obtain large, transformational gifts.
Subject/descriptor: Fundraising--employment; Fundraising--donor relations; Nonprofit organizations--employment
Location: New York; DC; Cleveland; San Francisco; Atlanta
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11. Klein, Kim. "5 tips for nonprofits to survive and thrive now and into the future". Grassroots Fundraising Journal vol. 28 (March-April 2009) p. 13-5.
Abstract: Advice for sustaining a nonprofit's fundraising in the context of a recession. The author focuses on cultivating the right attitude, increasing transparency, and targeting mid-range donors.
Subject/descriptor: Fundraising--economic aspects; Nonprofit organizations--economic aspects; Nonprofit organizations--management; Economic conditions; Fundraising--individual solicitation; Fundraising--donor relations
Location: New York; DC; Cleveland; San Francisco; Atlanta
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12. Lagasse, Paul. "Mutual appreciation". Advancing Philanthropy vol. 16 (January-February 2009) p. 22-7.
Abstract: Addresses the importance of donor retention during an economic crisis. Emphasizes the concern that recruiting new donors is much more costly than retaining preexisting donors, and each year nonprofits tend to lose almost as many donors as they gain. Includes statistical charts and a resource list.
Subject/descriptor: Fundraising--donor relations; Fundraising--individual solicitation; Fundraising--statistics
Location: New York; DC; Cleveland; San Francisco; Atlanta
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13. Notarantonio, Elaine M.; Quigley, Charles J. "An investigation of the giving behavior of loyal, lapsed, and non-givers to a religious organization". International Journal of Nonprofit and Voluntary Sector Marketing vol. 14 (August 2009) p. 297-310.
Abstract: This study examines a Catholic diocese in New England, and finds that active donors to religious groups tend to feel more satisfied and engaged with their churches, as well as more recognized for their donations. The study implies that building strong relationships is the key element in religious fundraising.
Subject/descriptor: Religious giving; Religious giving--analysis; Religion; Fundraising--donor relations
Location: New York; DC; Cleveland; San Francisco; Atlanta
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14. "Where are the donors? : Are they hiding or are they right where you left them?". NonProfit Times vol. 23 (15 September 2009) p. 1, 10-4.
Abstract: A discussion between various nonprofit leaders on the decline in charitable giving throughout 2008 and 2009, with insights shared on how some organizations have been able to keep their donors.
Subject File Number: 711
Subject/descriptor: Fundraising--economic aspects; Fundraising--donor relations; Economic conditions
Location: New York
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15. Ahern, Tom; Joyaux, Simone. Keep your donors : the guide to better communications and stronger relationships. Hoboken, NJ: John Wiley & Sons. 2008. xxv, 453 p.
Abstract: Presents in detail a relationship-building plan that the authors believe helps nonprofits to retain donors. With bibliographical references and index.
Call Number: 743 AHE
Subject/descriptor: Fundraising--donor relations; Fundraising--handbooks, manuals, etc.; Fundraising--individual solicitation
Location: New York; DC; Cleveland; San Francisco; Atlanta
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16. Algeri, Catherine. "Email appends : the good, the bad and the realistic". FundRaising Success vol. 6 (August 2008) p. 30-2.
Abstract: Advice for fundraisers on using e-mail appends, a system which finds corresponding e-mail addresses for a group's donors, and offers these donors a chance to receive solicitations and updates electronically. Lists common fears concerning the use of e-mail appends, and questions to ask potential vendors.
Subject File Number: 676
Subject/descriptor: Fundraising--computer aided; Fundraising--donor relations; Fundraising--techniques; Internet
Location: New York
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17. Barman, Emily. "With strings attached : nonprofits and the adoption of donor choice". Nonprofit and Voluntary Sector Quarterly vol. v. 37, n. 1 (March 2008) p. 39-56.
Abstract: Explores why nonprofits are offering donors greater control over their gifts by analyzing data provided by the United Way of America in 1999. The regression analysis indicates that the change is linked to donor demands, rather than local market forces or organizational characteristics of the United Way.
Subject/descriptor: Fundraising--donor relations; Fundraising--employee-giving; Fundraising--federated; Individual giving--analysis; United Way of America
Location: New York; DC; Cleveland; San Francisco; Atlanta
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18. Barrett, Kenna. "Measuring what matters". Currents vol. 34 (April 2008) p. 20-4.
Abstract: Analyzes the results of the author's informal survey of performance measures within universities' corporate and foundation relations (CFR) departments. The survey finds that the information tracked by CFR staff, such as phone calls and visits with funders, typically does not correlate with the factors that CFR staff rate as most important in successful solicitations, such as the quality of the proposal. The author stresses that CFR staff must measure both internal and fixed factors in their performance metrics.
Subject/descriptor: Fundraising--surveys; Fundraising--donor relations; Fundraising--analysis; Fundraising--administration
Location: New York; DC; Cleveland; San Francisco; Atlanta
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19. Battistelli, Margaret. "City stories". FundRaising Success vol. 6 (August 2008) p. 20-2, 24, 26, 28.
Abstract: A profile of City Year's fundraising efforts, which rely on a combination of government funding, corporate partnerships, and individual donations. The article discusses some of the ways in which City Year involves donors in the group's work, and the challenges that lie ahead as the organization reaches its 20th anniversary.
Subject File Number: 446
Subject/descriptor: Nonprofit organizations--institutional histories; Community service organizations; Fundraising--donor relations; Fundraising--corporate sponsorships
Location: New York
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20. Berman, Melissa A. "Interventionists abroad". Alliance vol. 13 (June 2008) p. 43-4.
Abstract: A discussion of "hands on" donors who prefer to be deeply involved in the organizations that they fund. The author argues against the perception that interventionist donors do more harm than good, as well as the notion that these donors are a new phenomenon. Explores the power dynamic inherent in donor-recipient relations.
Subject File Number: 450
Subject/descriptor: Individual giving--trends; Fundraising--donor relations; Individual giving--analysis
Location: New York
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